The Johnson & Johnson Campbell Award Business Case Study starts with the assumption that EHS is a core value – because, for them, it is. Johnson & Johnson’s leaders, however, are aware that this belief is not shared by everyone – including some of its own shareholders, who may be more focused on profit margin. By examining the company’s Credo-based culture and a number of its key EHS initiatives, Johnson & Johnson wanted students to come to understand the myriad ways in which social responsibility offers the company a truly sustainable competitive advantage.


Welcome from Johnson & Johnson Chairman, William Weldon
Johnson & Johnson Overview
Views from EHS at Johnson & Johnson

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